The stage is set for more Canadian artists releasing NFTs in Web 3, and classic rockers Blu Bones remain front and centre with their recent partnerships with both S!NG Market and Lemmon Entertainment! The new single and video, “Summertime in Europe (LIVE at Canadian Music Week),” is available now as an NFT.
The crypto-cred is longstanding for the London, Ontario-based band that just marked their 26-year anniversary; they were the first Canadian artists to release a single and video via NFT in Spring 2021.
“Artists can’t afford to not pay attention to Web 3,” Maida says of the burgeoning digital frontier — and Blu Bones agree.
“We are elated to be part of such a brand new, exciting, and cutting-edge platform,” Blu Bones lead singer Gord Prior shares. “I have no doubt that the S!NG platform is the future of music delivery, and is going to be a massive game-changer for artists across Canada and all over the world.
“Blu Bones are very grateful to Raine and the entire S!NG team for bringing us into the family,” he adds.
“We are absolutely thrilled to welcome Blu Bones as one of our new artists,” S!NG Inc. co-founder and CEO Geoff Osler says.
“Both S!NG Inc. and Lemmon Entertainment embody an artist-first approach,” says Lemmon Entertainment CEO Jessica Lemmon.
“We have come together to void the gap between traditional industry practices and new avenues of providing entertainment — including Lemmon Stage, an International emerging artist discovery platform.”
The Internet has played a distinct role in Blu Bones’ resurgence on the scene as of late, Prior recently revealed.
“It became time to address the endless emails and social media tags we received from fans ‘begging’ us to either get back together, or record something new… Most of us never thought of reuniting or doing anything new musically after all these years, but the Internet reconnected us with fans and friends from all over the world; the timing is perfect for everyone.”
I’m Jenna, and I am the founder and editor of Canadian Beats. I have had a strong love for Canadian music, which started many years ago. I have a passion for promoting these talented Canadian bands and artists, and that’s how Canadian Beats came to be. I am so proud of what it has become over the last few years, with many talented music lovers and writers coming together to spread the word of Canada’s music.