Interview – Victoria Alex

Canadian alt. pop-punk artist Victoria Alex has unveiled her debut single, “Screaming”.

The unapologetic and piercingly magnetic release comes out swinging, setting a new stage for the Toronto-based singer/songwriter and former Mini Pop Kid who also appeared as an inaugural contestant on the premiere season of CTV’s The Launch.

Now 19, clear markers along the way of Victoria Alex’s lyrical landscape are the teachable toils and bountiful spoils of transitioning into adulthood. The multi-talented dynamo has channeled her unique sound and perspective into a forthcoming EP, blasting the lid off topics such as not being seen or heard, and the highs and lows of being a strong female in today’s society, all the way to falling in love for the first time, finding your place in the world, and more.

“The music is a lot about the stupid things we do as teens, and all the people you meet along the way,” she muses. “It’s music about falling in love, and making mistakes, but also about trying to find your purpose in this world.

“I’m a very sensitive, loving person, and helping people is part of me. I’ve always been that way — that person who ‘feels too hard.’ My mom says it’s in our family’s genes…

“While it can sometimes get me into trouble,” she continues, “it actually helps with my music. I work with my producer and share stories of my most meaningful experiences, and how I feel, and the music unfolds from there.”

Check out the clean version of “Screaming” below, or the explicit version, and find out more about Victoria via our mini-interview.

Care to introduce yourself to our readers?

Hi there…my name is Victoria Alex. I’m an artist from Toronto, Canada. My family background is Portuguese …although I can’t speak much of it …lol

I’m 19 years old and I’ve been involved in music since I was 8. I knew then, music would always be the leading role in my life.

What did you learn from being on The Launch and being a Mini Pop Kid that you still use today?

Although each of the experiences happened at a different age and a different place in my musical journey, each taught me how to push myself, work hard, focus, and never give up. It also taught me how to take the good with the bad and use the feedback in a positive way. It also helped me to feel comfortable performing either on TV or on a live stage.

Tell us about the making of Screaming. What started the idea?

Screaming is a song I co-wrote with my producer, about being confused and dealing with the ups and downs of being young. It’s about not feeling like you’re being heard and wanting to find a place in the world. The idea started out of my own personal frustration with turning 19 and feeling like I wasn’t being taken seriously. I know I’m not a full-grown adult yet…however I’m not a child. 19 is that in between time and it can really make you want to scream.

What do human beings do to get you screaming?

That’s a great question! If I had to choose something that makes me scream at the top of my lungs…lol…it would be dishonesty, injustice, and unfairness. And human beings who are just mean. With everything that is happening in the world, it’s so important that we treat each other kindly.

You get to see one artist, anytime, anyplace, in concert – who would it be and why?

That would definitely be The Eagles. I just love their music, they are amazing. They are inspiring musically.

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