Geoffroy is an emerging voice in Canadian music. Following two LPs that solidified him as one of Quebec’s most promising artists, the Montreal native prepares to take the next step in his career with the self-release of third full length, Live Slow Die Wise.
The journey to the LP’s 2022 release begins with the unveiling of “Cold World”, an intimate and reflective song that beautifully represents the album’s tone. Alongside the single, Geoffroy released a self-produced video directed by Jérémy Nolet.
Geoffroy explains:
“Intimate and reflective, ‘Cold World’ puts forward a reflection on the state of the world today and the faulty belief systems anchored at the core of our society. The song delivers a criticism of a society based on individualism and egoism, driven by greed and an endless pursuit for growth, innovation and profit. But at what cost for humanity?”
Live Slow Die Wise still features the personal and reflective touch Geoffroy fans know to expect, but this time through the lens tinted by experience. Inspired by artists like Ry Cooder, Paul Simon, Nick Drake, Jeff Buckley and thinkers such as Alan Watts, Eckhart Tolle, and Michael Pollan, Geoffroy brought a more contemplative and philosophical approach to the album’s songwriting than in previous works.
Live Slow Die Wise was penned during isolation in 2020, and brought to life in the studio with help from legendary French Canadian producer Louis-Jean Cormier. The songs mark a return to Geoffroy’s early days as an artist, travelling the world and playing solo on the streets as he went. A renewed appreciation for organic instrumentation and a recording process that favoured live takes in the studio added depth and authenticity to the songs and hopefully, forge a deep and intimate connection with the listener.
Live Slow Die Wise represents a specific state of mind. It’s about taking the time to live freely and consciously. It’s about being aware and embracing the ephemerality and fragility of life.