Canadian Beats discovers the Impact of WE

“WE is a movement that brings people together and gives them the tools they need to change the world”

Craig and Marc Kielburger are easily two of the most influential Canadians of our generation. The co-founders of the WE movement and Free the Children, they have made unbelievable change with even more unbelievable impact! WE Villages has helped lift more than 1 million people out of poverty in Africa, Asia, and Latin America. Since 2007 WE Schools has raised 79 million for 6,500 local and global organizations, generated 27.6 million hours volunteered and 9.8 million pounds of food for local food banks. This is all done by young people that are inspired by the WE movement.

WE Day is a full day star studded event with the purpose of educating and inspiring youth, and what is more important than that. Students can’t buy their way in, they earn it by taking on one local cause and one global cause. Through WE schools they are provided learning services and any support they need to make the change they are most passionate about. 10,000 schools participate across Canada, US and the U.K. engaging 2.4 million change makers. At the event they are treated to many moving stories of triumph and courage by fellow change makers, their favourite celebrities and performances by some of the biggest names in music. This year alone over 200,000 youth in 15 different stadiums have worked their way to WE Day. This year in Alberta students were treated to performances by Brett Kissel, Classifed, Tyler Shaw and many more. And listened to amazing stories from Rick Hanson, Chris Hadfield, Paul Abdul and Spencer West to name a few.

The WE movement is an unstoppable force, and how incredible is that. There is nothing greater than educating our youth about positive social change. Showing them that it only takes one voice to become more voices, and together WE can do great things. I am fortunate to have been apart of it and witness the power of it all, and it is something I will never forget.

To learn more about the WE Movement and get involved please visit

For a few more photos from WE Day Alberta, head to our Facebook page!

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